Art director and content creator specializing in trend forecasting, e-commerce user experience design, DTC strategy, creative leadership, and brand identity revitalization for a digital-first experience.
By analyzing marketplace trends and collaborating across disciplines, I work with marketing teams to refine brand identities and create clear and thorough brand strategies in an ever-changing consumer landscape.
My goal is to act as a change-agent wherever I go, introducing new and evolved ways of thinking while working in fast-paced environments. I believe that through adaptation to new forms of communication and social interaction, brands can create an authentic connection with customers and stay ahead of their needs.
Select ClientsLevi'sRalph LaurenAbercrombie & FitchJ.CrewFenderHollister Co.MicrosoftNikeMonseJohn Varvatos
Contact
karasmarsh@gmail.comInstagramLinkedInWNW